The Crew

“We care about the process. The day-to-day. How you feel, what you do, and what you want. We care about why it’s easier and less painful to work, play, and live. We care about making our athletes better, and our adults stronger. We care about the science, and we care about the craft. Our passion and knowledge show up everyday in the work we do. Trust us with your goals, and we’ll get you there, together.”

#teamFORTE

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    Erik Winberg PT, DPT, CSCS

    Doctor of Physical Therapy
    Certified Strength and Conditioning Specialist

    UU DPT Class 2019 CSCS Certification (athlete focused training)

    Erik focuses on education and treatment. He knows that patients want answers and a plan, not just an exercise or a massage. Erik’s goals for his patients include: getting back on the field, back to work, and back to life without limitations. Erik writes programs for athletes and adults, and is the bridge between rehab and performance for those who need it.

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    Julie Winberg

    Office Manager, Billing Specialist, Mother of the YEAR.

    Coming out of retirement as a teacher Julie decided to take on a new role in life, medical billing. Despite everyone warning her against it, she took it head on and learned everything from scratch. Julie has been a runner, lifter, and fitness enthusiast her whole life.

    Her problem solving skills allow her to jump in and wear many hats in our company.

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    Madisyn Lee USATF - Level 1

    Strength and Conditioning Coach
    Varsity Track Coach

    Graduated from Logan University in 2021 with an M.S. in Sports Science & Rehabilitation

    Madisyn “Maddy” Lee has extensive experience in high school and college coaching. Recently serving as the varsity Indoor and Outdoor Track & Field Coach at Oriskany high School. Additionally, she coaches MVCC Indoor and Outdoor Track & Field as a sprints coach.

    Her background in power and speed development help to deliver results on the field, on the court, and on the track. Her outgoing personality allows everyone to connect with her, but her tough-love motivates and moves.

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    Seth Richardson

    Seth’s internship experience with us this past summer, led to his addition on staff as he pursues his CSCS. Seth has extensive experience in martial arts and combat sports wrestling for Utica Universities team the past three years. Seth uses his experience in CrossFit to help develop advanced workouts for our adult clients. Seth writes programs for athletes and adults, and coaches classes day-to-day. Seth notices the small things, in form and in programming. This goes a long way with the clients who need the dialed in fixes.

  • David Winberg

    With over 40 years of experience in human resource management, our newest team member brings invaluable expertise gained from a diverse range of professional settings.

    Having recently retired, he chose to join us to oversee HR functions, payroll, and team coordination. His seasoned leadership and extensive background enable him to foster a cohesive work environment, ensuring that everyone stays organized and aligned with our goals. His presence strengthens our team’s foundation and enhances our operational efficiency.

  • Michaela Marrero

    Michaela is the newest addition to the FORTE Strength & Fitness Staff. Michaela is a seasoned Field Hockey athlete and coach, having worked around sports performance for her entire professional career. Her skills with team lifts and big group coaching transfer to our clients, helping to get the most out of each class. Michaela programs our athletes and adult clients at FORTE along with the day to day coaching.

Starting to sound like the RIGHT fit?

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